Executive Team

John Assaraf
Founder, Chairman and CEO

John is one of the leading behavioral and mindset experts in the world with a unique ability for helping people release the mental and emotional obstacles that prevents them from achieving their very best in life and business.

In the last 10 years, he has written 2 New York Times Bestselling books, appeared on Larry King Live 8 times and has been featured in numerous movies including the Blockbuster smash hit movie “The Secret” and Quest for Success with Richard Branson And the Dalai Lama.

He has built 5 multi-million dollar companies including growing Re/Max of Indiana to 1500 salespeople and $4.5 billion a year in sales. His sales and Marketing initiatives grew Bamboo.com from inception to $10 million a month in revenues within the first 12 months and achieved a highly successful IPO on Wall Street.

Today he is CEO of NeuroGym, which develops some of the most advanced neuroscience based brain training programs in the world to help individuals and corporations maximize their fullest human potential.

New York Times Bestselling Books
  • Having It All
  • The Answer
  • The Vision Board Kit ( not yet NYT bestseller )
Community and Charitable Involvement
  • Rady Children’s Hospital
  • Just Like My Child Foundation

As Seen On:

Andy Jedynak
Co-Founder, President and Chief Operating Officer

An Internet product and marketing expert, Andy Jedynak’s background includes executive leadership and board roles at high growth B2B and B2C companies. Previously, Andy was CEO of Poptent, a global video crowdsourcing company, board member and interim CEO of Proximic, a Silicon Valley internet technology company, and President and Chief Marketing Officer at KidZui, the Internet for Kids. Jedynak was also Chief Marketing Officer at WeatherBug (Earth Networks, Inc.), where he became an early pioneer and industry leader in the app and mobile space, leading the growth of WeatherBug from a concept to one of the top digital properties worldwide.

In the 1990's Andy worked at NBC, first within traditional media functions including sales, marketing, and television producer, then later within Internet development disciplines for multiple digital properties including NBC Local and msnbc.com.

Jedynak has been active in the Internet world since before the web became a reality. He is chairman emeritus of the Interactive Advertising Bureau (IAB) Mobile committee, and over the past 20 years has been published many times in Internet industry publications, as well as spoken at numerous major internet conferences in the US and internationally, covering issues related to media convergence, online advertising and marketing, mobile, and Internet apps. Previously, in the mid-1980’s he was Editor in Chief of “Informative Networks on Computers,” an online and print publication that focused on and predicted the evolution of Internet as a new mass medium. Jedynak later graduated from the University of California with an emphasis in communication and computer science.

Before beginning his career in media, internet and technology, Jedynak played professional basketball in Europe.

Dave Seymour
Chief Financial Officer

Dave brings more than twenty years of business experience with a focus on the operational and financial management function to the team at NeuroGym. He combines cross-functional experience in Strategic Planning and Leadership, Marketing and Business Development, and Finance.

Prior to NeuroGym, Dave was a Senior Vice President with Technology Assurance Group, VP Finance & Administration with a TaylorMade Golf licensee, and held several leadership roles with TaylorMade-Adidas Golf, a $2.0 billion revenue market leader in Golf.  He has a BS degree in Business Administration from Cal Poly – San Luis Obispo.

JR Badian
Senior Vice President, Marketing

An expert in the global brand digital marketing space, JR is a seasoned marketing veteran with Fortune 500 companies and deep roots in entrepreneurship. As Vice President of Digital Marketing, Social Media and CRM at MasterCard, he directed US digital marketing strategy for the core credit card and loyalty programs supporting acquisition, usage, and retention. His team’s management of consumer and B2B digital advertising, SEM/SEO, video, microsites, and loyalty email programs helped deliver year-over-year sales growth for the company.

Prior to that, he served as Director of Development at Oracle, where he oversaw a digital management platform designed to build and scale digital and social marketing and CRM initiatives to maximize customer engagement and meet brand objectives for clients such as American Express and Johnson & Johnson. Other experience includes leading marketing and strategic teams at Loews and News Corporation.

JR earned a Masters from Columbia University in Organizational Behavior and received his MBA from Babson College, the top-rated school for entrepreneurship. His winning business plan at Babson led to the building, venture financing and eventual sale of BrandAid, his first marketing agency, before the age of 30.